2021 Citroën ë-C4 Shine Plus
The DS is one of those love-it or hate-it affairs and I guess there are more haters than lovers.The leases seem oddly expensive at the moment compared to 2008 and DS3 (presumably identical underneath the body). DS3 in particular is a major bargain at the moment.
Speaking from a UK perspective, it has been on sale for a while now and is available 'immediately'. Good lease deals suggest that there are lots of stock vehicles lying around unsold.
The e-C4 however is a new model and cheaper to buy than the DS or 2008 equivalent, and offers the all important air cushion suspension that gave Citroens of old their class leading ride quality. It follows then (IMO), that Citroen expects to sell enough of them initially to negate the need to offer significant discounts.
In addition to having said that, I have noticed that if acquiring direct from Citroen UK's online sales channel, the OTR price of the e-C4 has increased from what it was a week or two ago. Citroen appear to have removed discounts that were offered previously.